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Monday, October 12, 2026
NetVault Blog

The Video Platform Offers Viewers Power to Reduce Artificial Intelligence-Made Content in Timelines

TikTok is introducing a new feature that enables them to lessen the quantity of AI-created media appearing in their timelines. This step comes as the service revealed that it currently hosts in excess of 1 billion AI-generated clips.

Trial and Implementation

This change is being tested over the next few weeks before a global release. This advancement coincides with a surge in content created by AI, driven by new content generation software.

AI Content on Other Platforms

It has been noted that nearly one in 10 of the most rapidly expanding channels on a competing service only show clips produced artificially. A significant portion of this output is deemed mass-produced AI material, a phrase for substandard, bulk-generated content that is often illogical or dreamlike.

“We know from our community that numerous viewers like content made with AI tools, including digital art to educational videos, and we aim to offer the community the ability to increase or decrease of that, according to their own preferences,” said a spokesperson.

AI on the Platform

The service announced that there are currently 1.3bn videos on its network labeled as AI-generated. Collectively, over 100 million pieces of content are submitted to the app each day, making clips made by AI a relatively small percentage of its complete catalog.

User Control Features

Viewers will be able to decrease or raise the amount of AI content they watch by opening the topic control feature in the application and selecting AI-made media. Additional categories that are already be adjusted under the tool cover news, style, cosmetics, and choreography.

AI Disclosure Rules

Its policies mandate users to tag convincing artificially created content, and it forbids dangerous AI impersonations of public figures or emergencies. Any realistic artificial content that is without a tag can be deleted under its user guidelines.

In addition, the platform will henceforth apply an “AI-made” label to content produced via its built-in AI features, or flagged by an cross-platform project for identifying artificial media. This action is designed to help prevent users from trying to circumvent the disclosure requirement.

AI Literacy Programs

The platform is additionally introducing a $2m awareness program for experts and organizations to develop informative material about responsible artificial intelligence. This project will benefit charitable organizations specializing in teaching coding and technology.

Moderation Strategy

The platform has defended its safety measures, during debate over proposals to cut jobs for hundreds of content moderators in Britain. The company is set to cut a significant number of roles in its user protection team in the UK capital, with trade unions and internet security professionals expressing worry that staff are being displaced by AI moderation.

A company official stated that people-led review would continue to be important, but artificial intelligence can protect employees by eliminating the most graphic content ahead of it is viewed by staff. TikTok stated a notable drop in explicit and harmful content handled by content reviewers over the previous year due to the use of its machine learning processes.

“We think that it’s essential to combine staff and AI to ensure user safety,” she said. “We’ll have humans as integral to the approach, but we additionally believe it’s highly necessary to minimize viewing of harmful content as swiftly, which is the area in which a lot of the machine support is really helping us operate efficiently.”
The writer

Vanessa Boone

A cybersecurity specialist with over a decade of experience in IT infrastructure and threat analysis, passionate about educating others on digital safety.

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